Hannah Berry

Unlock the superpower of your brand 🦸 Did you know that strong brands achieve triple the sales volume? Imagine that for your organisation! Join us for the free webinar, tailored for leisure and tourism organisations, on Thursday, 4th July at 10am. In just 45 minutes, you’ll learn practical tips to strengthen your brand and discover strategies to stand out and attract more visitors. Experts Chris Thornhill and Jen Bayford, who have worked with top tourism brands like Goodwood, Floors Castle, and Watatunga Wildlife Reserve, will share their valuable insights. This is an interactive session where you can engage directly with industry experts and get your questions answered. You'll leave with actionable strategies to enhance your brand. 👉 Click here to register now: https://lnkd.in/eR9ZYiZj? We can’t wait to see you there! UKinbound Tourism South East #Webinar #TourismBrands #BrandStrategy

14

11 Comments

Growth Animals Marketing | B Corp is hosting a webinar on Thursday 4 July at 10am! In just 45 minutes, they'll share practical advice and actionable ideas to strengthen your tourism brand and boost your business, drawing from decades of experience in building, promoting, and growing brands.   See below on how to register ⬇ #webinar #brand #marketing

8

2 Comments

🚀 New Episode Release - in partnership with RotaCloud I'm thrilled to announce the latest episode of the podcast with the inspiring Jane Pendlebury, CEO of HOSPA, the Hospitality Professionals Association. 🌟 Jane shared her journey from temping and conference booking to becoming the CEO of HOSPA and everything in between. Her career path is a testament to embracing unexpected opportunities, and her anecdotes were both insightful and entertaining. Here are three key takeaways from our conversation: 🔑 Investment in the Future: HOSPA plans to invest further in the hospitality industry, building on their stable services with minor yet strategic changes to stay relevant and beneficial. 🔑 Networking and Events: The significance of events like HOSPACE can't be overstated. These gatherings offer invaluable opportunities for networking, learning, and celebrating achievements within the industry. 🔑 Resilience and Adaptability: Jane's career journey—from working multiple hotel roles to hosting a virtual conference during the pandemic—highlights the resilience and adaptability needed to thrive in the hospitality sector. A big thank you to Jane Pendlebury for her time and insights! Check out the full episode to dive deeper into her remarkable story and the exciting future of HOSPA. 🎧 https://lnkd.in/dnAbyW5D or on your favourite Podcast App. #HospitalityMeets #HOSPA #Networking #CareerJourney #HospitalityIndustry #ProfessionalGrowth

43

6 Comments

With FastReview®, make it easy for your guests to leave reviews, and watch your online reputation sparkle! 🌟 Guest feedback can make all the difference! With FastReview®, hotels and restaurants alike can effortlessly turn guest experiences into powerful reviews with just a simple tap. No more waiting for reviews to come in - FastReview® makes it easy and immediate for guests to share their experiences, leaving your online reputation stronger than ever. Ready to elevate your brand? Visit http://www.fastreview.pro to learn how FastReview® can help you make every guest experience count! 💬✨ #FastReview #CustomerFeedback #HospitalityTech #OnlineReputation"

9

As we kick off the new year, the hospitality industry is buzzing with new opportunities and fresh challenges. Whether you're reopening after a short break or refining your strategy, January is the perfect time to hit the reset button and set yourself up for success in 2025. Here are a few tips to help get your hospitality business back on track this January: Revisit Your Goals and Objectives - Take a moment to review your goals for the year. Are they still aligned with where you want to go, or do they need adjustment Engage Your Team - Your team is your biggest asset. Use January to engage with them through training, team-building, and open conversations. A motivated, aligned team will set the tone for a successful year ahead Refresh Your Offerings What’s new in the industry? Are there trends you’ve been waiting to explore? Focus on Customer Experience Analyse feedback from the past year, implement changes, and create a welcoming, memorable environment Stay Agile and Adaptable Be prepared to adjust quickly, optimise operations, and stay ahead of the curve Embrace Sustainability Find ways to reduce waste, support local suppliers, and make environmentally-friendly decisions that benefit both the planet and your bottom line. Let's make 2025 a year of growth, innovation, and success. 💪 If you’re ready to reset and restart, I'm here to help you every step of the way! What’s your top tip for kicking off the new year in hospitality? #HospitalityIndustry #BusinessDevelopment #NewYearNewGoals #CustomerExperience #Sustainability #Teamwork #2025Success #Restart #JanuaryReflections

13

So many things go into making a good piece of brand content. A great example of this, and something that so beautifully represents our brand, is a recent film created by our colleagues at The Peninsula London. With the Festive Season around the corner, it is our great hope that The Peninsula is the place where families and friends choose to gather and make memories through moments of surprise and delight. I, for one, was thoroughly delighted when watching this film. Congratulations to all involved and keep up the great work. With amazing content such as this, brands can “punch above their weight” with their marketing efforts.   My thoughts on what makes this particular video such a great piece of brand content:   1) It addresses a key commercial and promotional need/time of the year. 2) It includes a bespoke and “only Peninsula” local brand partnership in the film, which is also offered as a guest activation with Huntsman Tailors at the hotel. 3) It utilises the latest technology to create engaging visuals. 4) It is the result of a creative partnership with innovative content creators, in this case Petroleum & Co. 5) It incorporates automotive (one of our brand pillars) into the storyline. 6) It incorporates key branding elements into the storyline (Santa’s green suit, Peninsula Pages) with the hotel serving as the central pillar of the film. 7) Leadership fostered an environment of creativity and properly resourced the marketing team from the onset of this project. 8) Stylistically it embodies the brand with its look and feel. 9) It is whimsical, humorous, heartwarming and just plain FUN!   A project like this isn’t easy – but I commend the PLN team for their planning and execution of this project. Wishing everyone a Happy 2024 Festive Season. #marketing #hotels #brandmarketing #hospitality #communications #contentmarketing #luxuryhotels #luxurytravel #luxuryhospitality Rolf Buehlmann Liz Healey Alastair Keeble Zara Overton Ella Mountbatten Madelyn McLaughlin Lena Brandstrom Leela Rose Josep Serveto Estefanell https://lnkd.in/gA4XhfD9

123

8 Comments

Imagine this: We work in an industry where we proudly claim to be an industry focused, on showing care for our teams, guests, and owners. Now, someone comes to you and says, "I'm in London, and I want to offer a free workshop to help people in our industry find their purpose. All I need is a room for 90 minutes, and I'd like the hotel to send some staff to join for free upto 20 people. Allowing them to invite 6 people in London have expressed interest in attending, also for free." Yet, despite sending emails, messages, and making direct requests, there's either no response or a flat-out "no." By the way, this isn't about me personally, but it did happen—and I find it hard to understand. In an industry dealing with so many mental health challenges, why wouldn't anyone want to support an initiative that gives back and helps people define their personal purpose? It’s mind-boggling to me. Or maybe I’m wrong to think this way—what are your thoughts?

20

8 Comments

There's no question that event budgets are always under the microscope - especially as demand for in-person events continues to rise. So, if you're a Third Party Planner looking to maximise your clients' budget (while still creating amazing experiences), join Cvent in #London to learn how to pitch these new event strategies and #network with other professionals in your area!

6

Let's dispel the notion that Christmas comes earlier each year; rather, it's the preparations that begin sooner. Recent data indicates that customers are transitioning from Halloween festivities to seeking out Instagram-worthy Christmas dining experiences almost simultaneously. This is an important time for our business, as the Christmas season represents a significant financial opportunity. Last year, 4 of the largest sales days of 2023 occurred in December, underscoring the potential for increased revenue. Therefore, it's essential for hospitality leaders to strategically plan for the upcoming seasonal celebrations and ensure a smooth transition from one holiday to the next. As we analyze trends within the hospitality industry, our hospitality discovery platform will be instrumental in guiding our efforts.

2

The marketing world is abuzz with creativity, but are we neglecting the fundamentals? This article explores the importance of revisiting the 4Ps: product, price, promotion, and place. Strong brand positioning and understanding your audience are still key to marketing success. Don't let the allure of the next big idea overshadow the core principles that drive results. What are your thoughts on the role of creativity in marketing? Share your insights in the comments below! #marketing #marketingstrategy #creativity #branding

3

We're in FORBES! Alison Coleman shines a spotlight on how we’re shaking up the hospitality industry. If you haven’t heard of us yet, now’s the time! This is more than just a product—it’s a movement. Read the full article here: bit.ly/4eiVl5R #sustainability #forbes Forbes #forbesarticles #innovation #bamboo #hospitalitynews #sustainablehospitality #entrepreneurs

28

6 Comments

What does it take to rebrand a historic hotel? Read our blog about The Milner York’s journey to a new identity. Andrew Farrow, Group Director of Marketing for RBH gives a fascinating insight into how the former Principal York Hotel has been re-branded as The Milner York, formerly The Principal York Hotel. Discover how they honoured their rich history while creating a modern and inviting hotel experience. This story highlights how rebranding is more than just a logo; it’s about blending the past with the future to build a strong, meaningful brand. 🔎: https://bit.ly/3OR3BPO #rebrand #hoteliers #hotelmarketing

14

Is your business seeking heightened guest experiences, or looking for guaranteed positive reviews? Premium eco-friendly amenities often get overlooked when searching for impactful ways to leave a lasting impression on guests. Our latest Brand Brochure offers a gateway to partnering with change makers who are making a tangible environmental impact by reducing ocean plastic and supporting reforestation efforts. Sourcing natural and organic high-quality ingredients; our range is guaranteed to initiate positive conversations, in both client and non-client facing areas, as we provide a seamless blend of eco-conscious luxury at affordable prices. It's time for your brand to make a statement that matters. Our dedicated partnership team ensures every step is tailored to you: - Bespoke packaging in line with your brand guidelines - Impact dashboards to showcase your positive environmental contributions - A hands-on approach that maximises your environmental exposure effortlessly Let’s make guest satisfaction and sustainability the easiest investment you’ll ever make. We take care of the logistics, leaving you to enjoy the benefits of a greener, more impactful brand. Curious? Contact us at sales@mygreenroutine.earth to see how our eco-friendly amenities can redefine your green mission. #Sustainability #EcoFriendly #LuxuryAmenities #PlasticFree #Reforestation #EnvironmentalImpact

1

✨  𝐒𝐭𝐞𝐩 𝐢𝐧𝐭𝐨 𝟐𝟎𝟐𝟓 𝐰𝐢𝐭𝐡 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬 𝐚𝐧𝐝 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧!  ✨ Back by popular demand, we're hosting exclusive webinars to explore the key trends set to redefine the service industry across our key markets: 🌍  𝐌𝐢𝐝𝐝𝐥𝐞 𝐄𝐚𝐬𝐭 - 𝐀𝐬𝐢𝐚 - 𝐀𝐟𝐫𝐢𝐜𝐚  🇬🇧 𝐔𝐧𝐢𝐭𝐞𝐝 𝐊𝐢𝐧𝐠𝐝𝐨𝐦  🇪🇺 𝐄𝐮𝐫𝐨𝐩𝐞  🇺🇸 𝐍𝐨𝐫𝐭𝐡 𝐀𝐦𝐞𝐫𝐢𝐜𝐚 These sessions are designed to help you stay ahead in the ever-evolving landscape of the service industry. 📅  𝐃𝐚𝐭𝐞: 𝐓𝐡𝐮𝐫𝐬𝐝𝐚𝐲, 𝟏𝟐𝐭𝐡 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫 📍 𝐒𝐞𝐬𝐬𝐢𝐨𝐧𝐬: Middle East - Asia - Africa: 1.00pm GST / 9am GMT United Kingdom: 10.30am GMT & 11.30am GMT Europe: 2.00pm CET / 1pm GMT North America: 10.00am PST / 1.00pm EST / 6.00pm GMT 🔗 𝐑𝐞𝐠𝐢𝐬𝐭𝐞𝐫 𝐧𝐨𝐰 𝐭𝐨 𝐬𝐞𝐜𝐮𝐫𝐞 𝐲𝐨𝐮𝐫 𝐬𝐩𝐨𝐭! https://lnkd.in/eaMwB844 𝐖𝐡𝐚𝐭’𝐬 𝐨𝐧 𝐭𝐡𝐞 𝐚𝐠𝐞𝐧𝐝𝐚? Our expert guest speakers will explore game-changing trends for 2025, including: 🌱 Sustainability: The shift to greener business models. 💼 Sales & GTM Strategies: How they’re evolving. 🤖 Tech vs. Touch: Balancing innovation with human connection. 🧠 AI in Jobs: Transforming traditional roles. 💡 Loyalty Trends: What’s driving customer retention? 🍴 Culinary Experiences: Prioritising authenticity and the senses. See you there!

6

2 Comments

More good news 🥇 Victory for TLC harmony who RESETS Travel Hospitality and new assets Sustainably. Victory for nature I am happy to let you know that 'YOU' Nicki Page TLC Harmony Founder and CEO have been selected for the 'Top 25 Sustainability Champion of the Year' to be conferred at the 1st Travism Confex Im delighted 🤩 but this award really is not just for me. It’s a team game. Leo and I both have to show up everyday as entrepreneurs disrupting the status quo: To play doubles in this challenge of a sustainable revolution needed in our industry with all those around us pushing for change. Change in the way we all need to develop and operate and economically verify our business to be authentically sustainable in our travel, tourism and hospitality industry. Globally. We do that by dealing with the hard stuff Scope 3 harms to nature as a start and removing the mirages from business delivery one hotel, one restaurant, one destination, one guest at a time. Winner based on; Overall Reach Industry Impact Future Readiness Market Demand VS your accomplishments TLC sustainably made in Wales. Www.tlcharmony.com

17

7 Comments

🎄 Revolutionise Guest Feedback Analysis with REVELATION What if you could pull together every piece of feedback from last Christmas, across online reviews and internal surveys, into one unified platform? With REVELATION, this is possible. Using advanced AI, REVELATION organises all your reviews into key categories like service speed, drink quality, the booking process, and payment. Each category is enriched with sentiment analysis, helping you understand how specific feedback impacts your overall guest experience. In just minutes, anyone in your business can access detailed insights from a chosen timeframe. This enables you to quickly identify trends, share actionable insights, and implement targeted improvements across your team. By turning raw feedback into meaningful insights, REVELATION empowers your business to enhance the guest experience like never before—all with the click of a button. Want to find out what small changes in your operation can be made to enhance your guest experience? Drop me a line and let’s have a chat. 📧 jack@feeditback.com https://lnkd.in/etT4CZ-X

3

1 Comment